5 Effective Strategies To Making Money on Pinterest (Increasing Your Revenue Made Easy)

If you’re someone who loves scrolling through endless inspirational boards, you might be surprised to learn that Pinterest can actually be a goldmine for making some extra cash. 

Now, you might be asking why I’m particularly enthusiastic about exploring Pinterest’s money-making potential.

Well, let me tell you why.

For starters, the possibilities are endless.

Whether you’re a seasoned influencer or just getting started, there are plenty of opportunities to turn your pins into profit.

Pinterest provides a variety of strategies to help you capitalize on your efforts and boost your earnings.

So if you’re ready, grab your favorite cup of coffee (or tea, to each their own), settle into your comfiest chair, and get ready to discover how you can unleash your earnings with Pinterest. 

5 Surefire Ways To Make Money On Pinterest

#1 Generate Traffic to your Ecommerce Products 

A couple of shopping bags and boxes scattered on top of a laptop with the screen displaying the words “online shopping”, and a mini push cart with a phone in it showing the word “pay”.

If you’re running an online store and looking for ways to boost your sales, well you’re in luck. 

Pinterest isn’t just a platform for DIY projects and recipe ideas – it’s also a powerful tool for driving traffic to your own products and services.

If you’re already selling products online through platforms like Etsy or Shopify, Pinterest is going to be your new best friend. 

With millions of users actively searching for inspiration and ideas every day, it’s the perfect place to get your products in front of an engaged audience. 

The key to driving traffic to your ecommerce store is by making visually captivating pins that showcase your products in the best way possible. 

Whether you’re selling handmade jewelry, stylish clothing, or unique home decor items, make sure your pins are eye-catching and attention-grabbing. After all, you want to stop scrollers in their tracks and encourage them to click through to your online store.

On top of that, with Pinterest, you can do more than just showcase your products; you can also link directly to your online shop. 

That’s right – with just a click of a button, your followers can go from admiring your pins to making a purchase. 

And with the ability to enable rich pins, you can provide additional product information like pricing and availability, making the shopping experience even smoother for interested users.

#2 Become Sponsored by Brands

An array of different skincare products by the Laneige brand, with a couple of items that add a pop of red color in the background like a candle and a red flower.

Are you a social media influencer or content creator looking to monetize your Pinterest account? 

In that case, partnering up with brands could be your ticket to turning your passion into profit. 

By authentically promoting products or services that resonate with your audience and their niche, you can earn a portion of the income or receive a commission in return. Brands are constantly on the lookout for influencers and content creators who can genuinely represent their products or services. 

Whether you’re passionate about fashion, fitness, home decor, or anything in between, there’s a brand out there waiting and willing to partner up.

So, how exactly does this sponsorship stuff happen?

It all starts with building relationships with brands that your target audience will find relatable. 

Reach out to brands that align with your values and aesthetic, and don’t be afraid to pitch them your creative ideas for collaboration. Once you’ve landed a sponsorship deal, it’s time to get to work creating engaging content that showcases the brand’s offerings in the best possible light.

#3 Try Using Affiliate Links To Increase Your Revenue

A curly-haired, glasses-wearing woman in a beige blazer shaking hands with a man in a brown cashmere sweater, with two other people standing and smiling beside them.

Have you ever scrolled through Pinterest and stumbled upon pins with product links in the description?

For those of you that don’t know, those are affiliate partnerships at work, and they offer a fantastic opportunity to monetize your Pinterest account. By including special tracking links, you can earn commissions whenever your audience makes purchases through those links. 

One of the greatest advantages of affiliate marketing is its passive income potential. 

Once you’ve pinned a product with your affiliate link, it can continue to generate income for you for as long as the affiliate link is working. 

But more importantly, affiliate partnerships aren’t just about making a quick buck – they’re also about building valuable connections. 

By partnering up with reputable brands and delivering value to your audience, you can cultivate trust and customer loyalty over time. 

Plus, these connections could lead to exciting collaboration opportunities in the future.

Also, in the world of affiliate marketing, transparency is key. 

(Trust me, transparency goes a long way with people).

It’s essential to be straightforward with your audience about your affiliations and disclose when you’re using affiliate links. Honesty builds trust and credibility, ultimately strengthening your relationships with your followers. 

To steer clear of Pinterest putting the brakes on your account for potential spamming, you should do is always keep in mind Pinterest’s Affiliate Guidelines and check out the FTC’s Endorsement Guidelines in order to maintain transparency, ensure compliance, and build trust with your audience.

#4 Help People Shop Your Look

A picture of a woman wearing a navy blue ribbed-sweater, calf-length blue, gold and brown patterned skirt and black Mary Janes on Pinterest with a description of what she’s wearing and linking to an online store.

If you’re constantly getting compliments on your style or homeware, why not turn those admiring glances into cold, hard cash? 

Whether you’re showcasing your latest fashion haul or offering a virtual tour of your meticulously styled living space, videos are powerful tools for grabbing your audience’s attention. 

Research even shows that videos on Pinterest rake in 2.6 times higher engagement than static images – talk about making a statement!

Now that you’ve got your audience hooked with stunning visuals, it’s time to make their shopping experience a breeze. 

In the description of your pins, be sure to include links to the products you’re featuring. 

Whether it’s that must-have lipstick shade or the cozy throw blanket everyone’s been obsessing over, make sure your followers can click straight through to purchase. 

After all, convenience is key when it comes to converting inspiration into action.

But why stop there when you can take things one step further and offer the ultimate shopping experience with shoppable pins? 

(Might as well go all the way to get even better results, right?)

These handy little buttons allow users to shop directly from your pins without leaving the app. 

With a few taps, your followers can go from admiring your style to owning it themselves, and you get a commission in the process. 

It’s kind of like affiliate marketing, but instead of promoting a bunch of things, you’re focusing on individual products featured on separate pins.

#5 Manage Pinterest Accounts for Other Businesses

A man in front of his Apple computer and tapping away at his keyboard.

If you’re a pro at navigating and expanding Pinterest accounts, why not share your talents with other businesses?

A lot of entrepreneurs, despite recognizing the benefits of maintaining an active social media presence on Pinterest, find themselves stretched out too thin with various tasks and might not have the flexibility to handle their own accounts.

By managing Pinterest accounts for other businesses, you’ll have the opportunity to develop a Pinterest strategy tailored to your client’s specific business objectives. 

This can involve tasks such as increasing web traffic, boosting conversions on shoppable pins, or enhancing brand visibility. 

To achieve these goals, you’ll be digging into keyword research like Search Engine Optimization (SEO) to understand what their target audience is looking for. 

This crucial step ensures that the content you create reaches the right people and drives meaningful user engagement.

Additionally, you’ll be responsible for creating and uploading pins to your client’s Pinterest account. 

This includes crafting visually appealing graphics, writing compelling descriptions, and optimizing pins for maximum reach and impact. 

Your creativity and attention to detail will be key assets as you strive to capture the attention of Pinterest users and drive them towards your client’s desired actions.

3 Additional Tips You Need To Know To Further Boost Your Income On Pinterest

1. Schedule Your Pins Effectively

A bright yellow alarm clock with the number 3 enlarged and bolded in yellow, sat on a white comforter and a mustard-colored blanket.

Scheduling your pins in advance allows you to maintain a consistent presence on Pinterest, which is crucial for staying visible on the platform’s algorithm.

By strategically timing your pins to happen during times of peak user activity, you can, in turn, maximize engagement and reach a larger audience.

Let’s say you run a small online business like crocheting different kinds of products. 

(Let’s be honest, we’ve binge-watched videos of people crocheting at some point in our lives).

By scheduling your pins, you can plan out your content weeks in advance, and guarantee a steady stream of pins showcasing your latest products. 

Additionally, you can schedule your pins to go live during evenings and weekends or when your target audience is most active, which will more likely increase the chances of engagement and potential sales.

2. Prepare an Influencer Press/Media Kit

An online resume shown on a laptop screen with a QR code, which a woman (presumably) is scanning with her phone.

Creating an influencer press or media kit is like your portfolio for brands and it shows them how influential you are on Pinterest.

This contain details like how many followers you have, how engaged they are, and examples of successful campaigns. 

By having an influencer press kit, you can definitely attract brands to partner with you, which will boost your earnings and revenue. 

For instance, if you’re a lifestyle blogger, having a professional press kit that highlights your Pinterest stats can impress brands and may encourage them to hire you to promote their products.

It demonstrates your value, making it more likely for you to land more partnerships and sponsorship deals, and will grow your earnings tenfold.

3. Curate Eye-catching Pins

3 examples of pins on Pinterest that showcase different ways to style and mix-up your capsule wardrobe.

To maximize user engagement on your Pinterest account, focus on creating visually striking pins that grab your audience’s attention.

Use high-quality images, bright colors, and easy-to-read text to make your pins stand out, and try out different pin formats like carousels and videos to keep your audience curious and interested.

For example, if you run a food blog, create eye-catching pins with delicious food photos and catchy recipe titles. 

Experiment with different video pins showcasing your recipes or carousel pins featuring multiple dishes to appeal to a wider audience and increase engagement.

How Do I Come Up With Catchy and Interesting Pin Titles and Descriptions?

We all know the saying, “a picture is worth a thousand words,” right? 

Well, when it comes to Pinterest, nailing those catchy pin titles and descriptions is just as crucial for making your pins have a wider reach and audience.

But are you having trouble and feel stuck on how to make your pins pop? 

Well, you don’t need to worry because we’ve got your back!

Our free Pinterest AI prompts are here to rescue you from writer’s block. With these handy prompts, you’ll whip up attention-grabbing titles and descriptions in no time. 

Ready to take your pinning skills to the next level? Grab your free prompts now and let your creativity flow!

FAQs

What sells well on Pinterest?

In general, fashion and apparel items like clothing, shoes, accessories, and jewelry are popular purchases among Pinterest users, who often turn to the platform for fashion inspiration and shopping suggestions. Brands and retailers capitalize on this trend by featuring their latest collections and trendy products, supporting Pinterest’s fashion-forward community.

How many followers do I need on Pinterest to get paid?

Thankfully, you don’t need a massive following to earn money on Pinterest. Whether you use affiliate links in your pins or sell products on your website, utilizing these strategies can help you monetize your Pinterest presence, regardless of your follower count.

How many pins should I post per day to grow on Pinterest?

Rather than focusing just on the number of pins uploaded everyday, emphasize the production of new, high-quality pins. Pinterest prioritizes quality over quantity, with many popular accounts gaining peak performance by routinely publishing 5-10 new pins every day.

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