In the world of marketing and advertising, knowing and showcasing your value is a deciding factor as to how well your business is going to fare. And if you want to positively impact your business’s financial health, you should be able to demonstrate these through effective conversion tracking and optimizing conversion rates (CRO). These activities … Read more
For a lot of business owners, how to upsell effectively has become a key concern in their professional journey. When done right, this marketing tactic not only boosts sales but also enhances the overall satisfaction of your customer with your business. Whether it’s recommending a premium version of a product or suggesting an additional service, … Read more
Tracking important numbers like Key Performance Indicators (KPIs) in your sales journey helps you see how well your business is doing and how to improve your strategies further. One integral concept in the sales process is the sales funnel, which categorizes your target customers into distinct stages as they progress through your sales pipeline. This … Read more
Every business, whether it’s a small café just getting started or a massive online retailer, should make it a habit to keep tabs on how their business is doing. And if you’ve ever wondered how these successful businesses stays on track and measures their progress, you’re in the right place! Once you’ve set your company’s … Read more